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Category Archives: custom internet business

Pick Your Path – Love What You Do! Start Your Own Ecommerce Business

Are you ready to start  your own ecommerce business? Then you should explore your options to decide whether a ready-made or custom design ecommerce business is the best fit for you!

By: Catherine Perry

You see many of the benefits in having your own ecommerce website business such as being the decision-maker, having flexibility in your schedule, and being able to work from anywhere. Most importantly, being an ecommerce owner can mean having a business that you love—one that you are passionate about, one that energizes you every day, one that supplies you with an internal feeling of fulfillment! When you pick your path, you can love what you do!
When purchasing an ready-made internet business, one of the first decisions you’ll need to make is whether to create a custom design ecommerce business or purchase an ecommerce business that is ready-made with a design, as well as, set up with the initial vendors and products all ready loaded. Either way, Pure-Ecommerce has a team of experts who have the knowledge and experience you need behind you. Let us help! In this blog, we’re going to give you information about both options. Whether you are thinking about going custom or ready-made as we want to help you decide the best option for you.

Which Industry And Market Do You Want To Be In? 

The first step in purchasing an ecommerce business is to know which industry and market you want to work in. This is often the most challenging part of starting a new online business. Is there an industry that you have passion for—pets, furniture, children, health and nutrition? Research the viability of the industry and market–especially if it is a niche market and especially if you’re thinking of creating a custom website.
You may already have a product you have researched and have a strong interest in selling. Or, it may be that you have several products of interest and need to do more research to see which one you want to sell. It should be an industry that has strong growth numbers and good profit margins.
RELATED ARTICLE: Top 5 Industries to Start an Online Business in 2018
Here are some differences between building a custom site and buying a “ready-made” site as related to the industry and market:
Ready-Made: Purchasing a site that is “ready-made” allows you to start much more quickly than building a custom site. In buying a ready-made business, you get started with training and are able to go “live” sooner than with a custom site. But, even though working with Pure-Ecommerce in purchasing a ready-made site makes the process quicker, you still need to spend time researching the industry and market. This gives you the knowledge you need to work in that market.
Custom: Building a Custom design website from scratch allows you to incorporate your ideas about the design of the site and the products you will offer. After you research the industry and market in which you are interested, you’ll be equipped with the knowledge you need to make a decision on the industry. Then you work with designers like the ones at Pure-Ecommerce to build the site.

What Do You Want The Design Of The Website To Look Like?

A website design that works for the industry and market you have selected is very important. If you are creative and already have ideas about the look and the organization of the site, then you may want to consider a custom-built site.  You can truly have a sense of ownership by taking a major part in the building of your ecommerce business. At Pure-Ecommerce, you work with an experienced designer to build a website that reflects your ideas. This is a collaborative process between you and the web designing team.
However, if you don’t have the creative inspiration for the design of a website, then purchasing a ready-made site is the best option for you. All the upfront work has been done! Pure-Ecommerce’s expert designers use their wealth of experience and knowledge when they create ecommerce businesses that are ready-made. By eliminating the time required in creating a website, you are able to go “live” a bit quicker. No matter which route you choose you want to ensure your website has a 100% responsive design so your customers will have a great experience no matter if they are shopping from their PC, tablet or smartphone.
RELATED ARTICLE: 5 Reasons to Have a Responsive Design Website
Here are some differences between building a custom site and buying a “ready-made” site in terms of design:
Ready-Made: When you purchase a site that is ready to go, the design and organization of the site is already done. You simply pick one that you like, go through your training, and go “live.”
Custom: When you build a custom site, you collaborate with the design team on the look and organization of your site. You’re involved during the entire process.

How Will You Select The Products And Vendors? 

The next task is the selection of the products to offer and the vendors who supply those products.  You will need to do some research on vendors in the event that drop ship vendors are not available for the type of products you want. One of the last issues you want to deal with is not being able to find vendors to work with!
When you purchase a ready-made ecommerce business with Pure-Ecommerce, the selection of drop ship vendors has already been done for you. Our websites are loaded with a large number of products that serve as a strong foundation in the beginning of your business. You always start with a few vendors when you purchase an ecommerce business from Pure-Ecommerce. This is incredibly helpful in your ability to get going quickly.
Ready-Made: When you purchase a site that is ready to go, the initial work has been done by the project teams to have products loaded in the beginning.
Custom: When you build a custom site, you are actively involved in researching and selecting your vendors and products.

Which Is Right For You–Custom Or Ready-Made?

In helping you decide on whether to build a custom site or purchase one that is ready-made, we put together a table that shows possible pros and cons. It is a big decision and we want to help you any way we can to make the right one for you!  When you pick your path and love what you do, success is almost a given!


Building a Custom Design Ecommerce Business:

Deciding on industry, market, types of products
Pros: You have the ability to select the specific market for you and the exact products you want to sell.
Cons: This takes more time than purchasing a ready-made site.
Designing the website
Pros: You take an active role in the creative process by working with a design team from the conception.
You have input on the look and organization of the site.
Cons: This takes more time than purchasing a ready-made site.
Selecting Vendors and Products
Pros: You research and select vendors, as well as the products you will sell on your site.
You know the products through this process better than when you purchase a ready-made site.
Cons: This takes more time than purchasing a ready-made site.

Purchasing a Ready-Made Ecommerce Business:

Deciding on industry, market, types of products
Pros: You have many to choose from with Pure-ecommerce.
You benefit from the experience of their team of marketers and designers.
Use Pure-ecommerce’s experience and knowledge of ecommerce trends and growth potential.
Cons: Only a con if you want to be more in control of this process.
Designing the website
Pros: You don’t have to be involved in the website design.
Pure-ecommerce has an expert design team who has done the work for you.
Cons: This is only a con if you want to be involved in the creative aspect of designing the website.
Selecting Vendors and Products
Pros: You start off with a website that has initial products loaded–including pictures, pricing, and product descriptions.
Cons: This is only a con if you want to be more involved in the initial stage of finding vendors.
Either way—building a custom site or purchasing one that is ready-made–Pure-Ecommerce has the team to make it happen for you! Working with us to create your custom website is easier than others because you have the one-on-one experience of working with our knowledgeable team who has valuable experience creating websites.
Pick your path–an industry you love — a website that works for you and You will love what you do! Then you will find that with hard work, time and dedication success can be right around the corner!
RELATED ARTICLE: 5 Reasons to Invest in Your Future with an Ecommerce Business

Six Phases to the Custom Website Design Timeline

Custom Website Design Timeline 

 Pure-Ecommerce can create your dream online business with a custom website design. Here’s the six phases of the process from concept to creation.

Living the life of a web designer can be crazy and busy sometimes. We deal with clients everyday, each one of them have a different necessity or demand. Our industry is constantly changing. We have to be on top of any new technology that comes up, meaning the skills we have today will only part of the skills we will need tomorrow. Because web design is a fast moving industry, we as web designers are constantly reading and teaching ourselves about new trends and technologies.
As with any project, being able to manage your time effectively is an important part of being a successful web designer. It is key for us to know how to manage time between all of the projects we have to complete. It is also very important to build a good relationship with the client, we are the providers, and we strive to be sincere, but respectful with each one of the client’s ideas. It is truly a team effort especially when we are creating a custom website design for a client.
We as web designers are obligated to provide each client a timeline for each project. This would be beneficial to both the client and the designer, because we would have a detailed explanation of the time process involved on that specific project.

What is a Timeline?

A timeline in a web design project management is a chronologic demonstration from the starting phase of a project until its completion. In other words a timeline is an outline of the steps from start to finish involved in a web design project.

Why should we create a timeline?

It is beneficial to have a project timeline as it shows both the designer and the client what should be completed and when. It helps both sides of the project to be informed and more organized until the project is completed.  Being organized as a web designer helps us to speed up the process and it helps the client to understand each of the phases involved on a website project development.

How long does it take to build a website?

There are many answers to this question. Because every project is different, the time a website project takes will depend on the type of website, how many functionalities the client may want on their website, the size of the website and detail requested and it also depends upon the communication between the client and the developer.


There are numerous steps to consider in a website development process. Building a website is like building a house, we start from building the foundation. Here are the six phases of the custom website design timeline:

Phase One: Research

This is the phase where the designer gathers more information  about the specific project. The web designer should have a good understanding of what the company is all about, what the target audience is, what the purpose of the website is, and what the company goals are.

Phase Two: Planning 


After getting all the information from the client, we plan the website by creating a sitemap structure.
What is a Sitemap?
A sitemap is the list of pages on a website.
Why is a Sitemap important?
Sitemaps are the blueprints of a website. If we create a good sitemap in the beginning of the building process of the website, we can easily incorporate more pages as the business grows.
Some tips for planning a good Sitemap:
  1. Sitemap primary pages (first level pages): These should be your main navigation pages such as – about us, products, services, contact us, etc.
  2. Sitemap secondary pages (second level pages): These secondary pages are usually the more detailed pages. They are included on the submenu or secondary navigation menu. This is an example of secondary pages: product categories, history of the company, frequently asked questions, testimonials etc.
After planning the sitemap, the web designer can advise the client about what technology they should use for their website. Some questions to be discussed during this phase:
  • Does the website need a shopping cart?
  • Does the website/client need a content management system?
  • Does the website require to have an image slider?
  • What other functionalities does the website require?

 Phase Three: Design


This phase involves the creation of all the design elements on the website. After gathering all the information the designer creates a mock-up of the site’s interface. The web designer will discuss with the client these topics before creating a mock-up for their site. 1. The web designer and the client go over what color scheme should be used for the website’s interface. 2. What kind of typography should be used on the website. After that the web designer proceeds to create a mock-up on Photoshop based on the clients requirements. The client will be involved in this phase as much as, as on every phase, after the client approves the design, the web designer will proceed to the development phase.

Phase Four: Development

This phase is one of the longest parts of the project. The development phase is where the mock-up for the homepage design gets transferred to HTML/CSS language, this is where all the coding takes place. After the design is transferred from Photoshop to HTML/CSS, the web designer will proceed to add any functionality to the site such as: plugin installation, contact forms, slideshows, videos, or any other interactive features. This is also the time where all of the content is added to the site. The web designer is in charge of cropping or editing any images before adding them to the site. This is an exciting portion of the custom internet business development process!

Phase Five: Testing and Delivery

This is the time where the whole website gets tested. The web designer will check the whole website for any broken links. All features and functionalities should be working perfectly by this time. The site will also be tested on all the different browsers (Internet Explorer, Firefox, Chrome, Safari, etc). After making sure everything is working correctly, the web designer will deliver the website to the client. After the client’s approval the website will be ready for launching.

Phase Six: Launch

After everything is tested and approved by the client, the website is ready to be transferred to the client’s server. After all files are uploaded to the server, the website will be live on the world wide web.
Related Article: [Ecommerce Web Host – Insight Into Choosing the Right One

Meet Our Design Team:

Pure-Ecommerce is proud to have such a talented, knowledgeable, passionate and most of all customer service oriented team. Find out more about our team by going to Our designers work with clients daily to bring their dream online business to fruition.
Want our talented team to create your own custom website design, visit us now at to check out the custom website design packages we have to offer. You can see their outstanding design work by taking a look at our collection of ready to go internet businesses for sale.

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Pure-Ecommerce has been featured in many top shelf magazines such as Forbes, Entrepreneur and MarketWatch